Oh is THAT right.

The tagline for the iPad may be turgid and laughable, but it is admittedly an improvement over some of the alternatives that Jobs had considered.

We MAKE THINGS from THE FUTURE.
You will understand it when you see it.
If you remember just FOUR THINGS about it…
Don’t make us say it.
You people just don’t fucking get it. Ever.
We made it. It’s awesome. WHAT IS THE PROBLEM.
So apparently I have to spell it out for you people.
Fuck it, you wouldn’t believe me anyway.
LOOK, IT DOESN’T MATTER WHAT IT’S FOR.
It’s useless to even talk to you right now.
Yes we are driving to the future but we will turn this car around, mister.
No one. Ever. LISTENS to me.

Curiously, enough, President Obama borrowed one of Jobs’ alternate taglines for his State of the Union address just a few hours later:

[I]f anyone from either party has a better approach that will bring down premiums, bring down the deficit, cover the uninsured, strengthen Medicare for seniors and stop insurance company abuses, let me know. Let me know.